Bikakis & Johns is a jewelry studio run by two master goldsmiths. Their studio specializes in a time consuming, hand fabricated, gold granulation technique that thoughtfully served as the foundation of the new company’s image.
I was commissioned by B&J to increase gross annual sales by growing showroom and e-commerce representation.
market research + annual Development plan
brand structure: WEbsite, logo and letterhead
Market research and analysis informed my redesign of the B&J brand identity. I am currently implementing a ten year marketing campaign. The brand identity included a website, logo, letterheads, business cards. For the marketing campaign I met with showrooms and increased representation and increase gross annual sales by 15%, from $325,000 to $373,750 in one year.